How SPANX Founder Sara Blakely Failed Her Way To Success | Business Mastery

Sara Blakely, founder and CEO of SPANX, shares how failure has been a catalyst to her success – and how she’s uses it to learn, grow, and see the upside in everything.

Women’s history month is a time to celebrate the tremendous contributions that women all over the world have made. And in this episode, we’re bringing you an interview with one woman who has changed history.

Her name is Sara Blakely, and Tony had the pleasure of speaking with her at his recent Business Mastery event in Palm Beach. She’s the founder of shapewear company SPANX, and in 2012 – at just 41 year old – she became the first female in the world to become a billionaire, on her own, without the help of an inheritance or spouse.

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DISC Assessment:

00:00 Sara Blakely
02:30 Four Different Personalities Types You Are Selling To
03:46 Let’s Talk About Failure
05:13 John Wooden
06:27 Sara’s Mom
07:01 Talk More About Failure
09:48 Embarrassing Moment in Business


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Tony Robbins is a #1 New York Times best-selling author, entrepreneur, and philanthropist. For more than 37 years, millions of people have enjoyed the warmth, humor and dynamic presentation of Mr. Robbins’ corporate and personal development events. As the nation’s #1 life and business strategist, he’s called upon to consult and coach some of the world’s finest athletes, entertainers, Fortune 500 CEOs, and even presidents of nations.

7 thoughts on “How SPANX Founder Sara Blakely Failed Her Way To Success | Business Mastery

  1. I’ve been living with fear for most of my life and it did hold me back in progressing both personally and professionally. Currently working to break down this fear and shift my mindset.

  2. Love the videos you put out Tony and how you connect with your audience/guest. Gave me the courage to take the next step in my life and start my own journey on YouTube and help others as well with self improvement! Keep it up

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